1. Introduction
Five Peaks LLC (“Five Peaks,” “we,” “us,” or “our”) provides leadership and business development coaching, training, software, and community for martial arts school owners. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, create an account, or use our products and services (collectively, the “Services”).
By using the Services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree, please do not use the Services.
2. Information We Collect
We collect information you provide directly to us, information collected automatically when you use the Services, and information from third parties.
Information you provide
- Account and contact details such as your name, email address, phone number, business name, and mailing address.
- Billing information processed by our payment provider when you purchase a membership (we do not store full card numbers).
- Content you submit, including messages, form responses, survey answers, and information you share in our community.
Information collected automatically
- Usage data such as pages viewed, features used, and time spent on the Services.
- Device and log data such as IP address, browser type, operating system, and referring URLs.
- Cookies and similar technologies used to operate, secure, and improve the Services.
Information from third parties
- Analytics and advertising providers, including Google (Google Analytics and Google Ads) and Meta (the Meta Pixel), that help us measure, deliver, and improve our marketing.
- Payment providers that help us process transactions.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, maintain, and improve the Services.
- Create and manage your account and process your transactions.
- Send you administrative messages, updates, security alerts, and support responses.
- Send you marketing and coaching communications (you can opt out at any time).
- Personalize your experience and develop new features and offerings.
- Monitor for, prevent, and address fraud, abuse, and security issues.
- Comply with legal obligations and enforce our terms and policies.
4. How We Share Your Information
We do not sell your personal information. We may share information in the following circumstances:
- Service providers who perform services on our behalf, such as hosting, payment processing, analytics, and email delivery.
- Professional advisors such as lawyers, accountants, and auditors.
- In connection with a merger, acquisition, financing, or sale of assets.
- To comply with the law, respond to legal process, or protect the rights, property, and safety of Five Peaks, our users, and others.
- With your consent or at your direction.
5. Cookies and Tracking Technologies
We use cookies and similar technologies to keep you signed in, remember your preferences, analyze traffic, and measure our marketing. This includes third-party tools such as Google Analytics and Google Ads, and the Meta Pixel, which help us understand how visitors use the Services and show relevant ads on Google and Meta platforms (including Facebook and Instagram).
You can control cookies through your browser settings, and you can opt out of certain advertising through Google Ads Settings and your Meta ad preferences. Disabling certain cookies may limit your ability to use some features of the Services.
6. Data Retention
We retain your personal information for as long as your account is active or as needed to provide the Services, and thereafter as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
7. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
8. Your Rights and Choices
Depending on your state of residence, you may have rights under applicable U.S. state privacy laws (such as the California Consumer Privacy Act) to access, correct, delete, or obtain a copy of your personal information, and to opt out of certain processing. We do not sell your personal information. To exercise these rights, contact us using the details below. You may also unsubscribe from marketing emails at any time using the link in each message.
9. Children's Privacy
The Services are intended for business owners and are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.
10. U.S. Users and Governing Law
The Services are intended for martial arts school owners located in the United States, and your information is processed in the United States. This Privacy Policy and any dispute arising from it are governed by the laws of the State of Florida, without regard to its conflict-of-laws principles.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page. Your continued use of the Services after changes become effective constitutes acceptance of the revised policy.
12. Contact Us
If you have questions about this Privacy Policy or our privacy practices, contact us at team@fivepeaks.io.